The free library of Claude skills for product marketers, built and tested by PMMs who do the job. Stop rebuilding alone. Join the PMMs building it together.
Free. Forever. Real expertise, zero gatekeeping.
80%
of PMMs use AI every day
7%
have agreed with their team how
64%
say accuracy is what holds them back
Source: Product Marketing Alliance, State of AI in Product Marketing 2026.
The next generation of PMMs won’t just chat with AI.
They’ll know how to put it to work.
Doors open in
Waitlist members get in first, get the launch skills on day one, and get a say in what we build next.
Join the waitlist, get the skillsWhat we're building with PMMs
On your own, you have to figure out what works. Here, you can build on what other PMMs have already tested. Here’s what changes when you stop working alone.
Doing it alone
your prompts · your gem · your notes
Doing it together
one standard · peer tested · one setup for the team
Built alone
You build every skill from scratch. You know what works for you, but nobody else has tested it on a real case. You're left figuring out what works through trial and error.
Tested by peers
Every skill follows the same PMM standard and is tested by senior PMMs on real cases before it goes live. You can see what it does and how others rate it before you install it.
Scattered across personal setups
Everyone has their own prompts, skills and versions. When someone leaves, their setup can go with them, and the team has to piece things back together.
One setup for the team
Everyone installs from the same library. Skills have owners, version histories and changelogs, so the team can keep track of what's changed and stay up to date.
Good fundamentals, inconsistent execution
You get the PMM fundamentals right, but sales and marketing use their own AI setups to execute. The message changes as it gets passed around.
One company brain. Better execution.
Every skill in this library starts with your company's context and PMM fundamentals. So whether someone in sales or marketing creates a pitch, campaign, or piece of content, they're all working from the same foundation.
Founding contributors
The first Claude skills and agents, built and tested right now on real work by the PMMs who'll use them. Ratings open at launch. When you vote, you help others find the best ones.
Use this skill when your team ships a feature and needs product marketing assets to announce it. Hand over the release notes and a few screenshots, and get back pmm best practice assets in your brand style, ready to edit. This could be a product video, visuals, a blog post, a changelog entry or a LinkedIn post.
Onno Gresnigt
Product Marketing Manager at Neople
Use this skill when market changes mean your messaging needs to catch up. Share your current messaging house, competitor websites and market insights, and get back an updated version that reflects shifts in the market, with every change marked and the reason for it explained. It’s useful before a planning cycle, product launch, or when sales tells you the pitch sounds just like everyone else’s.
Rebecca Twohey
Product Marketing Manager at Channable
Use this skill when you need to define or refine a product’s positioning without starting from a blank page. Share your product information, customer insights and competitive research, and get back a completed positioning canvas based on April Dunford’s framework, from competitive alternatives to market category. It’s useful for giving the team a clear positioning foundation to align around.
Gokul Kailasam
Interim Product Marketing Manager at Orion
Use this skill when a product release is approaching and you need to make sure it’s ready for market. Share a PRD or any release documents, and the skill categorises the release and highlights its implications for existing and new customers. You get a readiness checklist across product, marketing, sales, customer success, legal and sales ops that shows what’s ready, what’s missing and what needs attention, so nothing falls through the cracks and delays your release.
Martina Havrlent
Product Marketing Consultant at Multi-Product Untangled
Use this skill when you need to create a messaging house for a tech product. Share your product information, target audience and competitive landscape and get a clear, differentiated messaging house that translates technical features into customer value.
Kilian Drewel
Product Marketing Manager at team.blue
Use this skill when a release is coming up but the launch plan is still mostly in your head. Share the release brief and positioning document, and get back a plan that covers who you’re targeting, which channels you’ll use, what happens when, and who’s responsible for each part. It’s for when the launch date is set, but the team hasn’t agreed on what needs to happen before launch day.
Shreyans Jain
Product Marketing at Founda Health
Run a recurring competitive intelligence sweep across a defined competitor set and produce a structured monthly brief. Use this skill whenever the user asks to monitor competitors, track competitor activity, run a competitive landscape review, generate a competitor intelligence report or produce a monthly competitor brief. Also trigger when the user references a previously defined competitor list and wants an update, or when they ask to set up recurring competitive monitoring.
Andrea Saez
Product Marketing at n8n
Use this skill when you're writing messaging or copy and want it in your customers' words, not yours. Hand over a folder of call transcripts or interview notes, and get back a ranked list of the phrases customers use to describe their problem, each with the quote and the call it came from. Reach for it before a messaging refresh, or when your website sounds like your team wrote it.
Anne van der Kammen
CRO at Bubble
Use this skill when you want to turn an idea into a useful Claude skill or check whether an existing one is ready to publish. Share your skill idea or draft, and get back a fully structured skill or an assessment against quality standards. It evaluates whether the skill solves a real user problem, has clear inputs and outputs, and delivers something valuable and repeatable. It's useful for turning rough ideas into buildable skills and making sure every skill is genuinely useful, well-defined and ready to use.
Erinc Karatoprak
CPO at Bubble
Use this skill when you want to understand how effectively your marketing team is using AI and identify where your setup is falling short. Answer 12 questions about your team's AI tools, agents, processes, knowledge and impact, and have one of your agents graded against an 11-point quality standard. Get back a personalized report with a score out of 100, clear recommendations and a CFO-ready summary showing where AI can save time and generate pipeline. It's useful for assessing your AI maturity, identifying gaps and building a case for your 2027 AI budget.
Steven Schroeyens
CEO at Bubble
Your face hereBuilt a skill that saves you hours? Launch it with us under your own name and let peers put it to work.
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Quality over quantity
Other libraries just keep growing, with no way to tell what holds. Here, every skill earns its badge. Filter on it and you only see the good stuff.
Draft
Upload
Every skill starts as a draft. Anyone can try it and give feedback.
Technical check
Graded
Our Grader checks the prompting against Anthropic best practice.
Marketing check
Peer tested
Senior PMMs run it on real cases. Their notes sharpen the marketing.
Approved
Approved
It passes both checks. It earns a Community- or Bubble-approved badge.
Bubble-approvedGeneric AI produces generic marketing. Every skill reads your company fundamentals first and works to one standard. Erinc, our CPO, built the Skill Grader and Skill Builder, so his expertise goes into every skill a PMM makes.
Trust
This isn't an open library where just anyone can publish a skill. Every skill is reviewed against the same standards, whether it comes from our team, a partner or an independent creator.
Security is a hard gate, and quality is what earns a skill its place in the library.
A skill fails if it:
No hidden sharing. Your data goes nowhere other than the places you're clearly told about.
No access to secrets. Your passwords, credentials, API keys and tokens can't be read.
No hidden tricks. You can read exactly what it does. No hidden code or unexpected downloads.
Clear boundaries. Works only with its own files and sticks to the purpose described by its contributor.
Tested before listing. Tested in an isolated sandbox before it becomes available.
Yes. Every skill and agent is MIT-licensed and ungated: use it, change it, keep it. No paywall, no trial that runs out.
Waitlist members get in first, get the launch skills on day one, and help decide which skills we build next. After launch, that seat at the table is gone.
No. Every skill runs in your own Claude. When a claim has to hold in the room, you can run the same job in Bubble with every citation checked.
Look for the badge. Every upload starts as Draft / Experimental. Only skills that pass our Grader agent and the team's review become Bubble-approved or Community-approved. Then the people using it rate it.
Yes. Build to the template, we test it with PMMs, and it goes live under your name.
For early access
First in on launch day, the launch skills before anyone else, and a vote on what gets built next.
For the builders
Become a contributor. Launch your skill with us, under your own name, and let peers put it to work.
Become a contributor
